Since we’re based in Buenos Aires, we obviously have no problem with outsourcing book cover design to offshore companies. But we’ve stumbled across this example of one of the worse book covers we’ve ever seen.
Sure, for $100 you’re not going to get much but this is ridiculous. Of course, such low quality is not just common with some offshore book designers. There are plenty of bad online portfolios of so-called book designers based in the U.S. and Canada. The focus of these firms seem to be self-publishers and the rates for a cover usually range from $100 – $500, though we have seen some bad designers charging $1,000 for a cover. Now, at that price your really should get something good.
A book cover can be cheap but it doesn’t mean that it also has to be bad, bad, bad. For a low price, you’re not going to get great, great, great book covers but you might be able to get good, good, good book covers.