¶ Here the idea was to reflect two different fields: the social issues and the business, two realities living together, two contrasts that very few times overlap and only in certain situations, as you can see on the typographic part. The contrast is represented by the use of only two colors, even the photograph is a duotone of those two colors: the black representing the darkness of the reality and the warm beige meaning the possibilities that the author transmits in the book. (RSE means “Responsabilidad Social Empresaria”)